Do-IT’s Got a New Look

Here at Do-IT, our team has had a busy 6 months. We’ve been working on the design of our brand new website and logo. We are excited to finally be able to share these with you.

We are looking forward to the next chapter of Do-IT, as we continue to build on our work, championing neurodiversity, inclusion and wellbeing. The past year has seen us work with more organisations than ever before. These organisations are all taking steps towards being neuro-inclusive.

Whilst creating our new website, accessibility was vital. We worked with a wonderful Welsh web design team called New Wave Design, and added the ReciteMe plugin to our site.

What Is Website Accessibility?

When websites, apps, and other digital products are designed, coded, and presented correctly, everyone can use them. However, when content fails to meet recognised accessibility standards, people with disabilities may not be able to read, understand, or use online information.

Having an accessible and inclusive website benefits businesses, individuals, and society. However, the most recent research data from WebAIM shows that 97.4% of website homepages fail to meet current guidelines.

The Inspiration Behind our New Logo

Do-IT Solutions Logo


Anyone who follows Do-IT or our CEO Professor Amanda Kirby on social media will be familiar with our ‘Coloured Balls in the Bucket’ analogy. We took inspiration from this analogy explaining Neurodiversity Diagnoses for our new logo. The logo features the coloured balls as part of the design. You can read all about the ‘Wrong Coloured Balls’ principle below:


We can’t wait to show you what we have planned for Do-IT going forward. Head to our Contact Us page to talk to one of the team about how Do-IT can support you. From supporting Neurodivergent people to identify their strengths and challenges, to whole organisation consultancy and training.

Follow us on LinkedIn and Twitter. You can also follow our CEO Professor Amanda Kirby on LinkedIn and Twitter.

Share this post:

Share to twitter Share to facebook Share to linkedin
Copy URL to clipboard

Our latest insights

Southern Virginia University Logo

Do-IT Profiler at Southern Virginia University

Do-IT are proud to be in partnership with Southern Virginia University in the United States, read the blog by Lia Wheatley (Director of the Personal L...

Accessibility Keyboard

Neurodiversity and New Accessibility Standards

A new standard of website Accessibility is on the way The new WCAG 3.0 guidelines have been in the drafting process since January, with an estimated ...

Stethoscope on a brain

Is There a Link Between Neurodiversity and Mental Health?

Neurodiversity, a term thought to have been coined by Australian sociologist Judy Singer in the late 1990s, represents the different ways in which peo...